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Rest assured your subscription can be updated or canceled anytime. Anyone who has ever struggled to find products for their unique hair type, texture or style can now get hair care personalized for their one-of-a-kind strands. With our roots based in Strands Hair Care, we have the expertise and technology that enable our test results to go deeper than other customized hair care brands to pinpoint your needs and the appropriate solutions. We can draw from haircare and bring it to other categories.
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In comes chiming The Hair Lab by Strands and its customizable portfolio of shampoos, conditioners, and $3 “doses” personalized for you. For online shoppers, The Hair Lab’s two-minute quiz will get you thinking about the needs and desires of your own hair goals, the environment that surrounds you, and how it is that you perceive your own strands. Offering 1,000+ personalized combinations, The Hair Lab works to provide the customer with a hair care routine unique to their strands, with results for hair of all types, textures, and styles. The collection launches with ten custom doses to address the full spectrum of hair needs, three base shampoos specific to scalp type, and three base conditioners tailored to hair texture.
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The shampoo, conditioner and leave-in conditioner bottles are large enough to accommodate an additional volume of up to 0.6 fluid ounces with the addition of your three custom-recommended doses. All of our formulations are peanut-free, but we do use jojoba oil, coconut oil, macadamia seed oil, and shea butter in some of our products. While our dose sets are fragrance-free, our shampoos, conditioners and leave-in conditioners contain our signature fragrance, Escape, with notes of mango leaves, coconut and bamboo wood.
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If you have a specific allergy, please check the ingredient list on the label or on our website, or share the ingredient list with your doctor or medical provider, to see if the product you’re purchasing is suitable for your use. Adding your doses does not affect the stability of your formulas, and they won’t separate after being mixed well. Rest assured, your shampoo, conditioner and leave-in conditioner will remain stable for at least two years after customizing with your recommended dose sets. For each of the three doses recommended for your shampoo and conditioner, pour one full vial of each dose into your shampoo bottle. Ensure the cap is tightly closed and shake well for 30 seconds. Repeat with the remaining vials in your conditioner bottle.
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Like hydrolyzed wheat protein, to help hydrate the hair shaft to restore hair tensile strength (aka the ability to withstand pulling and stretching). Or hydrolyzed vegetable and vegan protein, to improve elasticity in order to stretch the hair normally without breaking. In addition, proteins nourish your hair, helping to provide shinier, more manageable strands, while reducing oiliness and scalp build-up (thank you, rice and lemon protein). The ingredients in our formulas are designed to work together. Because of our high-tech hair analysis and customization process, our dose sets are optimized to provide best results when added to The Hair Lab shampoos, conditioners, and leave-in conditioners. The Hair Lab by Strands™ is a NEW customized hair care brand from Strands Hair Care.
11 Best Shampoos at Walmart, According to Hair Pros - Good Housekeeping
11 Best Shampoos at Walmart, According to Hair Pros.
Posted: Fri, 05 May 2023 07:00:00 GMT [source]
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The people we are winning over are actually doing the entire system of test, learn and customize. People understand that they guess when they are picking up haircare, and they want a solution to give them something better. They shared with us that there aren’t many companies that do true customization. They liked the approach we were taking where we were actually testing consumers’ hair. And they wondered if there was a way to bring that to life in the store if it wasn’t with the Strands brand.
PERSONALIZED HAIR CARE
Remember, keep shaking for a full 30 seconds as it takes this long to fully mix, and shake hard enough that you can hear the shampoo and conditioner sloshing around in the bottle. That’s the top concern that consumers have both on The Hair Lab and Strands sides. If they go to the store, they’re looking for anti-frizz products. They aren’t thinking, because I bleached my hair and have holes in my cuticles, I will need this specific product for frizz.
The Hair Lab Clarifying Shampoo
You’re welcome to buy the products that work best for your strands, whether it’s the shampoo, conditioner, leave-in conditioner, or any combination of the three. Am I surprised that a $9 customizable shampoo was the solution to longer washes in between? While half-used shampoo bottles collected dust in my bathroom, customizable hair-care products have been thriving in the world.
If you get one shampoo, one conditioner and three doses, which is what we are seeing people buy, that’s $26.70, and they are getting double the benefits. For The Hair Lab, we went through a whole pricing study that translated to an $8.94 price. It’s not that people won’t pay more, it’s about the size of the market we are going after in Walmart.
We look at how they perceive their hair and what their hair is actually like. The majority of consumers that have gone through Strands have a mismatch between the two. It also taught me the power of the business model empowering customers with their own biological data that’s extremely accurate, and then using that data to drive personalized treatments. I wanted to start my own company and apply it to different industries. This dose will maximize the moisturizing abilities of your shampoo and conditioner thanks to vitamin B5 (otherwise known as panthenol), which improves hair’s elasticity and moisture retention. For context, my hair is naturally thick (I feel very blessed about this) and is a mix of wavy and curly.
Admittedly, I'm usually pretty particular about the hair-care products I use, and my typical routine tends to skew on the pricier side. The fact that this entire custom routine only cost $27 ($9 each for the shampoo and conditioner, $3 each for the three doses) is not too shabby—especially considering it's customized to your needs and actually works. The revitalizing shampoo was specifically formulated with antioxidant-rich rice water to help maintain optimal moisture levels and scalp balance. The brand has three shampoos (Moisturizing, Revitalizing, and Clarifying) and three conditioners (Lightweight, Well-Balanced, and Deep) on offer, which serve as the "bases" of your routine.
Frankly, we were scared to work with Walmart because we had heard stories of Walmart being hard to work with, and we didn’t have that experience at all. They created their incubator to understand small business needs, and we were the first brand to launch out of that. Now The Hair Lab by Strands is the latest seeking to drive home the message that hair care isn’t one size fits all. We'll run tests on your sample to provide a comprehensive report and ingredient list optimized for your strands. Then test your scalp, select your fragrance and send a small hair sample. TheHairLab.com offers free standard shipping on orders over $35, and recurring subscription orders will receive free shipping on orders above $20.
Launching exclusively at Walmart Inc., The Hair Lab analyzes the hair texture, scalp type and environment of a consumer in order to pair them with suitable 11-oz. Shampoo and conditioner bases, with options including moisturizing, revitalizing and clarifying shampoos, and lightweight, well-balanced and deep conditioners. Since our formulas are sulfate-free, your shampoo may lather less than you’re used to.
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